Privacy Policy – Optic Trenz
Welcome to Optic Trenz.
OPTIC TRENZ is an eyewear business engaged in the sale of prescription and fashion eyewear for men, women, and kids (hereinafter referred to as “Products”). In this Privacy Policy, “We”, “Us”, “Optic Trenz”, “Company” or “Our” shall mean Optic Trenz, including its affiliates, successors and permitted assigns, as applicable.
The domain name optictrenz.in and/or any other website, mobile application, online platform or digital property operated by Optic Trenz (collectively referred to as the “Platform”) is owned and operated by Optic Trenz. The Platform provides customers with access to prescription eyewear, fashion eyewear, computer glasses, driving glasses, contact lenses and other optical products and services.
This Privacy Policy (“Policy”) constitutes a legal agreement between You (“You”, “Your” or “User”), as the User of the Platform, and Optic Trenz, as the owner and operator of the Platform.
This Policy applies to information and data collected from Users through the Platform and describes how We collect, use, store, process, disclose and protect Your personal information and other information provided by You.
You are advised to read this Policy carefully and understand the nature and purpose of collecting, processing, using, disclosing and sharing Your personal information.
This Policy is intended to comply with applicable Indian laws relating to privacy and data protection, including the Information Technology Act, 2000 and applicable rules and regulations made thereunder, as amended from time to time.
BY VOLUNTARILY PROVIDING US WITH YOUR INFORMATION, YOU CONSENT TO OUR COLLECTION, USE, PROCESSING AND DISCLOSURE OF SUCH INFORMATION IN ACCORDANCE WITH THIS POLICY.
Applicability
This Policy, read together with Our Terms of Use and other applicable Platform policies, describes Our policies and procedures regarding the collection, use, storage, processing and disclosure of information, including personal information provided by You while using Our Platform.
This Policy governs:
the collection and use of personal information and sensitive personal data or information provided by You; and
the processing of such information while You access or use Our Platform and services.
Your use of the Platform shall be governed by this Policy in addition to the Terms of Use and other applicable policies.
This Policy together with the Terms of Use and other applicable policies may collectively be referred to as the “Platform Documents”.
User Information shall mean, collectively, Your personal information, sensitive personal data or information, and any other information collected or provided by You in connection with Your use of the Platform.
Collection of Information
Optic Trenz will use the User Information provided by You only for legitimate business purposes and in accordance with the purposes described in this Policy.
In general, You may visit and browse Our Platform without directly revealing Your identity or providing Personal Information. However, certain areas, features and services of the Platform may require You to register, create an account, place an order, subscribe to services, request assistance or otherwise provide information about Yourself.
During Your use of Our Platform, We may collect and process information from You, including but not limited to:
Information You Provide to Us
a. Information provided through forms or account registration:
This may include Your name, gender, email address, billing address, shipping address, phone number, date of birth where applicable, login information, eye prescription details, eyewear preferences, product preferences, wishlist or favourites, order details and transaction history.
b. Prescription and optical information:
Where required to provide Our Products or services, You may provide information relating to Your eye prescription, lens requirements, frame preferences and other optical details.
c. Communications with Us:
Information You provide when You contact Us directly through email, contact forms, WhatsApp, telephone, social media or other communication channels may be collected and retained for customer support and service purposes.
d. Telephone communications:
When You contact Us by telephone, We may collect and retain information relevant to Your enquiry, order, service request or other communication.
Information Collected Automatically
e. Device and browser information:
When You access or use the Platform, Our servers and service providers may automatically collect certain technical information, including browser type, operating system, device type, IP address, pages visited, referring URLs, date and time of access, and other technical information.
f. Location information:
Where permitted by Your device settings and applicable law, We may collect approximate location information to improve the functionality and relevance of Our services.
g. Cookies and similar technologies:
We may use cookies, web beacons, pixels and similar technologies to improve Your experience, remember Your preferences, understand how Users interact with Our Platform, analyse traffic and improve Our products and services.
h. Email and marketing analytics:
Where applicable, We may use tracking technologies in HTML-based emails to understand whether emails have been opened or links have been accessed. This information may be used to improve Our communications and services.
Use of Information
We may use the information collected from You for purposes including, but not limited to:
Processing and fulfilling Your orders.
Delivering Products to Your provided address.
Providing customer support and responding to enquiries.
Processing payments and maintaining transaction records.
Providing prescription and optical services where applicable.
Personalising Your shopping experience.
Managing Your account and preferences.
Processing returns, exchanges, refunds and warranty-related requests.
Sending order confirmations, delivery updates and service-related communications.
Sending information about Products, offers, promotions and services where permitted by law.
Improving Our Platform, Products, services and customer experience.
Detecting, preventing and addressing fraud, security issues and misuse of the Platform.
Complying with applicable legal and regulatory requirements.
Sharing and Disclosure of Information
Optic Trenz may share Your information where reasonably necessary with trusted third-party service providers, business partners and other entities that assist Us in operating Our business, including payment processors, logistics and delivery partners, technology providers, hosting providers, customer support providers, analytics providers and marketing service providers.
We may also disclose information where required by applicable law, legal process, court order, governmental authority or regulatory requirement, or where necessary to protect Our rights, property, Users or the security of the Platform.
We do not intend to sell Your personal information to third parties for their independent commercial use.
Data Security
We take reasonable technical and organisational measures to protect Your information from unauthorised access, loss, misuse, alteration or disclosure.
However, no method of transmission over the Internet or electronic storage system can be guaranteed to be completely secure. Therefore, while We take reasonable precautions to protect Your information, We cannot guarantee absolute security.
Cookies
Our Platform may use cookies and similar technologies to provide essential functionality, remember preferences, analyse Platform usage and improve User experience.
You may be able to control or disable cookies through Your browser settings. However, disabling certain cookies may affect the functionality or availability of some features of the Platform.
NDNC / Marketing Communications Policy
By using the Platform and voluntarily providing Your contact information, You may consent to being contacted by Optic Trenz through email, telephone, SMS, WhatsApp or other permitted communication channels regarding Your orders, enquiries, Products, services, offers and promotional communications, subject to applicable law.
You may opt out of promotional communications at any time by following the unsubscribe instructions included in such communications or by contacting Us using the details provided below.
Opting out of promotional communications will not affect essential service communications relating to Your orders, account, transactions, deliveries or other services You have requested.
Your Choices and Consent
You may contact Us to request information regarding the personal information We hold about You, subject to applicable law and reasonable verification requirements.
Where applicable, You may also request correction, updating or deletion of Your personal information or withdraw Your consent for certain processing activities.
Withdrawal of consent may affect Our ability to provide certain Products or services where the information is necessary for such purposes.
Retention of Information
We retain Your information for as long as reasonably necessary to provide Our Products and services, fulfil the purposes described in this Policy, comply with legal and regulatory obligations, resolve disputes, enforce Our agreements and protect Our legitimate business interests.
Changes to This Privacy Policy
Optic Trenz may update or modify this Privacy Policy from time to time to reflect changes in Our business, Products, services, technology or applicable laws.
Any updated version of this Policy will be posted on the Platform with the revised effective date. You are encouraged to review this Policy periodically.
Contact Us
If You have any questions, concerns or requests regarding the collection, processing, use, disclosure or protection of Your information, please contact Us at:
Optic Trenz
Email: support@optictrenz.in
You may also contact Us using the contact details provided on the Platform.
You may withdraw Your consent for the use or processing of Your information, where applicable, by writing to Us at the above email address.
We may contact You using the Personal Information You have provided to Us:
In relation to the functioning of any service You have signed up for;
To process and fulfil Your orders;
To provide customer support;
To provide important information regarding Your account or transactions; and
For other purposes described in this Privacy Policy and permitted by applicable law.